LCD Video Ads For Paper Magazines
August 21, 2009 by Tom in Hardware News with No Comments.
The first video advertisement is going to appear in a paper magazine this September. Entertainment Weekly will run the chip-based ad which will hold previews from CBS and Pepsi ad clips. Developed by LA firm Americhip, the LCD screen ads are 2.7mm thick, store 40 minutes of video, can be recharged via mini-USB (with 70 minutes of playback) and run at 320 x 240 resolution. Said to be carrying a big price tag, time or common sense will tell whether this idea will take off. [Via BBC]
